Mack and Main is a luxury event planning and design company founded by Mack, a visionary entrepreneur in the event industry. When Mack reached out, she had been in business for a few years and felt like she had outgrown her original branding. She came to us in need of a new visual language that better reflected her creative expertise and the value that she offered her clients. With a focus on distinct and compelling design, Mack's goal was to establish the brand as a premier luxury event planning brand, known for its creativity, originality, and attention to detail. After going through our strategy workshop, we had a clear understanding of their ideal client and was able to incorporate a unique mark that would fit the expectations of someone who was looking for an iconic event. Mack's dedication to providing exceptional service and her commitment to understanding her client's needs allowed us to dive deeper into the client experience, offering a wide variety of creative touch points to help foster those relationships. With a portfolio of unforgettable events and a growing reputation, Mack and Main continues to deliver unmatched luxury event experiences that leave a lasting impression.